July 14th, 2010

REESO Newsletter

July/August 2010
Annual Summer Vacation Shut Down for
Golf Lab (REESO Putters and REESO-COOK Face-On Putters) will be 7/24 – 8/2 .
Orders placed after midnight EST July 21,2010 will shipped during the week of August 2, 2010. Thank you for your patience.
Dear Golfer,

Welcome to the this edition of REESO Golf Tips, a periodic newsletter on improving your golf game by REESO Putters. This month we introduce our new PuttPro Putting Trainer, present our REESO Putters web site update, feature “Putter Design Trends” and highlight two recent REESO Putter Success Stories.

Table of Contents
1. PuttPro Putting Trainer
2. REESO Putters web site updated
3. Putter Design Trends
4. REESO Success Stories
5. Closing Notes
Announcements: New PuttPro™ Putting Trainer Coming Soon
putting trainer
This is an amazing new putting training system. It teaches accuracy AND distance control. Also, it has several competitive modes that simulate game competion levels. The following benefits and features make it an outstanding addition for any golfer:

  • Improves Stroke Consistency

  • Sharpens Alignement and Directional Accuracy

  • Improves Distance Control and Feel

  • Builds Putting Confidence and Knocks strokes off your game!


  • Use in any size room, setup is always 5 feet away from the device
  • Practice 5, 10, 15 footers (in half foot increments) all the way up to power-stroked putts of up to 32 feet in length!
  • User selectable “Stimp” for accurate simulated putt roll-out/distance feedback
  • 6 putting challenges (scoring challenges/games) to improve your putting skills
  • Delivers precise, instant visual feedback
  • Horizontal LED display visually indicates the direction of each putt
  • Speedometer-style gauge displays putt speed and distance
  • 3-digit numeric display indicates score, virtual cup distance, stimp, and more
  • Patented bounce beam design allows you to stroke long putts – no moving parts to break or jam
  • Audio speaker provides rewards and commentary
  • Convenient foot switches for quick game selection and reset
REESO Putters Website Updated
Our ReesoPutters.com web site has been redesigned using a professional graphics design approach to make it more user friendly. Our Golf Tips Library has been expanded to include tips, articles and videos to help you with your game. Check our our Golf Tips at REESO Putters Golf Tips Library, let us know what you think and do us a favor by telling a friend about our putters.
Putter Design Trends
Some top professional golfers are still using blade putters because they have incredible hand/eye coordination and the time to practice countless hours perfecting their “release” putting technique. But, more and more PGA, Senior PGA, LPGA and amateur golfers in the US and in Europe are using larger, mallet head putters.

Larger, mallet head putters are growing in popularity with amateurs and professionals. The trend among professionals can be seen on television each week.

Tim Clark’s recent win of the PGA Tour Championship using a Long Mallet Head Putter has served to accelerate the trend.

The putting benefits for this trend are:

  • increases the sweet spot size for more consistent distance control
  • improves alignment through easier to see larger alignment structure
  • increases Moment of Inertia to reduce twisting on off center hits
  • increases weight to more fully engage large muscles
  • increases setup stability when addressing the ball
  • allows for a wider range of adjustability
  • larger area sets up better when putting from the fringe
  • easier to achieve desired weight distribution and balance

The new REESO VTX putter family has been designed to offer all of the above benefits. You may see its full story at REESO Putters

Success Stories:

Sandy, I absolutely love my REESO VTX™ Long putter and wish I had purchased it long ago. It has turned my putting game around 180 degrees. I have gone from a poor putter to an excellent putter in a very short time. I have confidence in my ability to make putts and I believe I can make just about any reasonable putt that I face. My playing partners routinely comment on my excellent putting stroke and my favorite comment that I hear is “you are really deadly with that putter”. The REESO VTX™ Long putter has significantly lowered my handicap. I now routinely shoot in the 70’s instead of the 80’s. It has quickly become the favorite club in my bag. I can’t thank you enough for how your Putter has improved my game. ”
Alan B.    Florida

Sandy, Have had your putter now for a few months and have to say it is great.I have gone from 3 putts down to 2 and even a lot of one putts. Its very easy to line up and has a great feel Thanks again. ”
John B.    Singapore

See More REESO Success Stories Here

Keep sending us your personal REESO Success Stories so we can add them to our web site and maybe even share your story in a future newsletter. You may send your Success Stories using the form here: Testimonials, Questions and Comments

Closing Notes
We want to thank all of you for your continuing support and encouragement.This year is off to a great start in spite of these tough economic times.

Help your friends and relatives with our Golf Tips and help us spread the word about the REESO Putter family.

Use the “Forward to a Friend” link at the bottom of this email to send them a copy.

Thank you for reading this month’s issue of REESO Golf Tips.

We’ll see you again next month.

Editor: J.Sandy Reese, President, Golf Lab | REESO Putters.
Newsletter Archive:Visit our Golf Reviews Blog to retrieve Newsletter Back Issues

Published periodically by:

Golf Lab | REESO Putters
2045 SE 33rd St
Ocala, FL 34471

See the Best New Customizable Game Improvement Putters at the REESO Putters Web Site

Questions, Comments: Questions, Comments

Subscribe to this Newsletter at: Subscribe Now

Unsubscribe: via link at the bottom of this email

REESO Golf Tips Newsletter Feb/Mar 2010

April 3rd, 2010
February/March 2010
Dear Golfer,

Welcome to the this edition of REESO Golf Tips, a monthly newsletter on improving your golf game by REESO Putters. This month we introduce our new REESO Putters Head Cover with magnetic “clam shell closure”, feature an article - Article Library Update and highlight a Special Personal REESO Success Story.

Table of Contents
1. Announcements
2. Article: Article Library Updated
3. REESO Success Stories
4. Closing Notes
Announcements: New REESO Putters Head Cover Coming Soon
premium putter head cover This is a striking new head cover design with a magnetic “clam shell closure”. It uses the latest closure technology to provide a solid fit and ease of use. The following features make it an outstanding addition for any golfer:
  • Ding Protection – Protects your putter head from dings and scratches.
  • S F T – Mental Cue to See, Feel and Trust your next putt for confidence
  • Material of Construction – Soft synthetic leather for a snug fit and long life.
  • Closure – Magnetic Clam Shell for easy, solid closure.
  • Appearance – Proprietary embroidery offers an attention getting new look.
  • Pricing Considerations – We will be aggressively pricing our new head cover to encourage golfers to help us spread the word about REESO Putters.
  • Availability – This new REESO Head Cover will be available in late April or early May.

Article Library Updated
The Article Library on our ReesoPutters web site has been updated to include the following articles which may be read online or printed out:

  • Inventing a New Putting Training Aid
  • Why Off-the-Rack Putters can limit your success
  • Short Putts Made Easy – the String Drill
  • Putter Face Loft- a Bad Idea?
  • Why Mallet Head Putters Are Better For You
  • Dos and Don’ts of Laser Putting Training
  • Advantages of Face Balanced Adjustable Putters
  • Golf Putting Woes – Self Diagnosis
  • How to Design a Perfect Fit Golf Putter
Success Stories:
“Sandy, I am amazed. After a couple of test putts I made 15 in a row from eight feet with my new Long REESO VTX putter. ”
Alan B.    Florida
See More REESO Success Stories Here

Keep sending us your personal REESO Success Stories so we can add them to our web site and maybe even share your story in a future newsletter. You may send your Success Stories using the form here: Testimonials, Questions and Comments

Closing Notes
We want to thank all of you for your continuing support and encouragement.This new year is off to a good start in spite of these tough economic times.

Help your friends and relatives with our Golf Tips and help us spread the word about the REESO Putter family.

Use the “Forward to a Friend” link at the bottom of this email to send them a copy.

Thank you for reading this month’s issue of REESO Golf Tips.

We’ll see you again next month.

Editor: J.Sandy Reese, President, Golf Lab | REESO Putters.
Newsletter Archive:Visit our Golf Reviews Blog to retrieve Newsletter Back Issues

Published monthly by:

Golf Lab | REESO Putters
2045 SE 33rd St
Ocala, FL 34471

See the Best New Customizable Game Improvement Putters at the REESO Putters Web Site

Questions, Comments: Questions, Comments

Subscribe to this Newsletter at: Subscribe Now

Unsubscribe: via link at the bottom of this email

Putter Length

February 3rd, 2010

Recently while conducting a putting clinic at a local country club I noticed two consistent violations of proper putter fitting essentials.

  1. Some men and nearly all women, beginning and experienced alike, were gripping down on their putters by 3 to 4 inches because they were using putters that were too long. The top sections of most putter grips have flat areas to assist with alignment and to help prevent over using the wrists. When the golfers placed their hands down near the steel shaft it kept them from getting the benefit of the flat portions of the grip. This problem could easily be solved by cutting the shaft down to the correct length and installing a new grip. This relatively inexpensive task can be quickly done by most pro shops or golf shops.
  2. Many of the golfers had either the toe or heel of their putter off of the ground at address or else they were standing with their eyes positioned well inside of the ball location in order to keep their putter heads flat on the ground at address. In most of these cases they were using putters with lie angles that were incorrect for their physical size and putting posture. Those golfers who addressed the ball with the putter heel or toe in the air were building in alignment and stroke errors, and increasing the chances of catching part of the putter on the ground in a way that would twist the putter head off line. Those golfers addressing their putts with their eyes considerably inside of the ball/target line were creating alignment difficulties. These areas can be quickly checked by getting a friend to observe your putting address position.

The importance of proper length and lie angle in golf putter fitting can not be overstated. These areas are vital to helping the golfer become the best putter they can be.

Directional Error Caused by Putter Face Loft

February 3rd, 2010

Loft on the face of a putter can cause a significant directional error of the putter is not soled properly. If a golfer’s putter does not fit them properly, ie either the heel or toe is up at address or during the stroke, then loft on their putter face has to cause a directional error based on physics.

To see this effect dynamically demonstrated watch the video on this subject in this sites Video Library.

By watching the video you will also learn how to minimize this error causing effect.

What are Vertical Putter Face Grooves

February 3rd, 2010

Vertical GeoGrooves are a new proprietary putter face design by Golf Lab, Inc for REESO Putters. This new performance enhancement technology offers softer feel and improved distance control by effectively increasing the width of the sweet spot. It has turned the sweet spot into a sweet zone.

The average golfer struggles with distance control due to impact inconsistency caused by failure to strike the ball with the exact sweet spot of the putter every time.

By using geometric spacing instead of constant spacing between the grooves, the impact softness of the putter face is varied to compensate for the change in impact effectiveness when the ball contacts the putter face on either side of the sweet spot.

Most golfers have heard of deliberately putting the ball with the toe of their putter on very fast down hill putts to minimize the impact force. The GeoGroove technology takes advantage of that characteristic to provide a more uniform impact force across a broader area of the putter face.

The vertical land areas between the grooves are what actually contact the ball. These vertical land areas perform like mini-tracks to give the ball a superior roll that is tracking as it leaves the putter face.

This remarkable new design concept may be seen at www.ReesoPutters.com

What is Face-On Putting

February 3rd, 2010

Face-On putting is a new putting style that has been developed by Dr. David Cook, noted sports psychologist. Here is how Dr. Cook describes this new approach. “I have a great appreciation for the rich traditions of the game of golf. Golf is a sport built on tradition. However, I also have a passion for truth. Truth should always trump tradition, especially when it involves performance. To understand where I am coming from, it is important for you to know that I have spent my life playing this great game as well as coaching those seeking answers to golf’s most baffling questions.

Although my reputation has been built around my expertise in sport psychology, I started my career as a competitive player in golf. I understand deeply that the mind and body must integrate to create performance.

Putting has been the topic of most distress in the players with whom I have worked. Putting confounds, frustrates, and infuriates. By far, the club that holds more players back from their scoring potential is the putter. That frustrated potential has led my search for the truth about putting. What I have found may surprise you. The fact is, tradition has held us back from discovering the truth about putting. Tradition has had an insidious hold on too many players. The stage has been set for truth to emerge and with it, freedom for the many who have been held prisoner by tradition.

Before I introduce you to the future of putting, let’s first look at how the transition to freedom has already begun. Over the past two decades the future of putting has begun to emerge, but its complete transformation has yet to be unveiled. Until now. The long putter introduced the idea of anchoring the grip to eliminate excess movement in the stroke. It also introduced the concept of single-joint putting, thus transferring all of the feel and movement to one limb. This mimics other fine-motor skills such as painting or writing. The long putter also allowed the player to stand taller, promoting better overall vision of the putting line.

Left-hand-low putting emerged as an answer to the breakdown of the wrists through the stroke. The belly putter established an anchor similar to the long putter, while allowing the golfer to stay with the comfort of having two hands on the club. The claw grip has many faces but basically has rearranged the lower hand so that it hangs in a more natural position, similar to a violin grip. How the player looks at the hole has also undergone a few changes. Many have begun to look at the hole while putting, thus capitalizing on putting to a target rather than putting to a memory. Looking at the hole while putting follows other similar skills like free-throw shooting, darts, bowling, and horseshoes. There have been other methods for sure, but these variations in how we look at the hole and how we hold the putter have introduced critical pieces of truth in putting.

The one method not mentioned that came the closest to the future of putting was used by Sam Snead. He called it “side-saddle putting”, which allowed his body to face the hole although he continued to use the traditional techniques of using a short putter and looking at the ball while putting. He actually created the croquet method as well, placing the ball between his feet. But the USGA quickly banned this variation.

So let me introduce you to the future of putting. I call it “Face-On putting”. Face-On putting is the merger of the best of each of the techniques mentioned above. However, the future of putting doesn’t build on the side-on tradition; rather it establishes a new beginning. The side-on approach to golf was established to create torque. In order to strike a ball with velocity, torque is the necessary means of force. But putting differs from every other shot in golf. In putting there is no need to create torque. Torque is used for power, and putting has no use for power. Putting has to do with accuracy. Accuracy is enhanced by details such as free joint movement, binocular vision, straight line pendulum movement, and looking at the target rather than putting to a memory.

Face-On putting starts by facing the target, thus taking advantage of three laws of physics.

First, it puts the one moving shoulder joint in position to swing freely straight back and straight through, thus allowing the putter head to stay on line throughout the stroke. Traditional side-on putting, by contrast, puts the two shoulder joints in position to swing the putter head in an arc.

Secondly, Face-On putting sets the eyes in a binocular position. Side-on putting causes one eye to be closer to the hole.

Finally, Face-On putting allows the player to look at the target, not the ball, while putting. Side-on putting teaches the person to putt to a memory instead of to a target.

Face-On putting requires a long putter. The long putter allows the player to anchor the top of the club, thus producing a pure pendulum stroke. It is best to find a long putter with an oversized, face-balanced head so that hitting the sweet spot is not an issue while looking at the target. Secondly, you need to find a long putter that has a rounded sole. Because the rules of golf require the shaft angle to be at least 10 degrees in putters, you will need to slightly lean the putter toward the toe to create a perfect pendulum. The rounded sole allows for this slight adjustment.

Face-On putting uses one joint and one arm, simplifying the movement and focusing the feel. The shoulder socket in the face-on position is free to move in a perfect uninhibited pendulum motion when the putter is gripped correctly. Gripped correctly, the thumb of the non-putting hand will be on top of the putter as an anchor and hinge. The remaining fingers are wrapped around the grip loosely. The hand is then placed against the shoulder joint of the putting arm. To get into this position with the putter on the ground and the eyes over the ball, you must lean forward and toward the ball slightly. Your height, coupled with the length of the putter, will determine the amount of lean.

The ball is played just outside and equal with the toe. The putting hand is placed somewhere between one and two feet below the anchor hand, creating a 90-degree angle at the elbow joint. The putter is held between the thumb and index finger. The index finger is critical to Face-On putting. It is the finger used when writing, painting, pointing, and touching. It is the primary center for feel in our hand.

The eyes will remain focused on the target while the stroke is made. Before the stroke, the eyes look from the target to the ball and back, tracing a pathway for the putt. It is important for them to remain level and in a binocular position. I have found that it takes conscious effort to refrain from slightly twisting and turning the head.

There is no doubt in my mind that this is the future of putting. It brings the best of all the putting techniques together and assembles them around truth. Becoming part of the Face-On revolution will require three things:

First, you have to value truth over tradition.

Second, you have to value excellence over acceptance.

Third, you have to commit to change, realizing any new skill requires practice and a little getting used to.

While I can’t guarantee results, I can guarantee that you will increase your probabilities for success because you will have physics and optics on your side. Because your eyes are on the target and because you have the freedom of an uninhibited joint, I believe this method is yip proof, bringing hope to the thousands who suffer from this putting epidemic.

Breaking away from tradition is first and foremost a mental issue. It requires a special mindset. I appreciate and applaud all those who had the courage and confidence to break from tradition in the search for the truth. Names that come to mind are Snead, Lietzke, Langer, and Phil Rogers, followed by golfers in more recent years such as McCarron, DiMarco, Calcavecchia, Singh, and Holmes.

It takes the heart of a revolutionary to bring freedom. Are you a revolutionary? If so, welcome to the future of putting. ”

David L. Cook, PhD

Dr. Cook has teamed up with REESO Putters to introduce the REESO-COOK Face-On Putter especially suited to this new style. You may see the putter at www.ReesoPutters.com

Rear Mounted Shaft Gives Adjustable Lie Angle

February 3rd, 2010

Using a rear mounted shaft can give a face balanced putter design. If appropriate lie angle limit provisions are made, the putter can be a USGA conforming adjustable lie angle design which remains face balanced at any lie angle.

The ability to adjust the lie angle gives the golfer the opportunity for a perfect fit. The putter can be adjusted to fit the golfer rather than the golfer having to adjust to the putter. A lie angle adjustment feature will allow the golfer to make sure the putter head is soled properly(flat on the ground) at address while taking a correct posture.

If a putter offers an adjustable lie angle, the golfer can now be fitted for the proper length putter. Thus maintaining his/her desired position with eyes over the ball/target line.

Putting Woes-A Self Diagnosis

February 2nd, 2010

Many golfers struggle with their putting for extended periods without knowing what to do to improve. There are a couple of quick self tests that can help a golfer identify the source(s) of their putting problem(s).

Most putting problems can be broken down into two basic areas: poor accuracy and poor distance control.


The first test is an accuracy drill. Stick a tee in the practice putting green in a relatively flat area and then take four “giant” steps away from the tee (about twelve feet). Putt at the tee using about ten golf balls. For each ball go through your normal pre-shot routine just as if you were on the course. When you have finished putting all ten balls, note the pattern. How many were left and how many were right of the tee? How far to the side were the worst ones and how close were the best ones?

Most golfers will end up with a grouping more to one side than evenly distributed. This reveals an alignment issue that can be easily fixed with a little practice. Just by being aware that you have a tendency to be mostly right or mostly left you are on the way to being able to improve.

Repeat the drill and have someone stand behind you checking where your putter face is aligned just before you make your stroke. This will tell you whether you have a “right or left eye” dominance alignment issue. Many golfers are really surprised to find that on a 10-12 foot putt their putter face is not truly aimed at the hole like they think it is. Once aware that they have a visual alignment issue the golfer can begin to fix it by using a small compensating correction in the proper direction before making their stroke. There are some very good laser aiming/training devices on the market that make it easy to visualize the true alignment versus the “golfer” alignment. We will offer more about them in a future post.

If a golfer with an unven right/left pattern is aligning their putter correctly to start the stroke, then the problem is a stroke mechanics issue,ie, they are consistently pushing or pulling their putter face across the intended line. For putts inside 15 feet the most reliable stroke is one that goes straight back and straight through on the intended target line. If a golfer is pushing or pulling their putts their shoulders may be misaligned. If that is the case, the golfer can practice their putting stroke inside with the putter toe up against a wall. Or, just use a small straight board as a guide. And again, the golfer can have some one place a golf club across their upper chest/upper arm area to check alignment versus the intended target line.

If the shoulder alignment is good then the next area to check is head stability. On putts inside 15 feet it is essential that the head not move until the ball has been struck and is well on its way to the hole. In fact some of the best putters will concentrate on keeping their head still until they hear the ball drop in the cup. Again, you need someone to observe you while you putt.

The last area to check is hand/wrist stability. On putts inside 15 feet, you want the hands to remain passive virtually eliminating all wrist movement. Using only the shoulders and arms to move the putter back and forth will give a much more repeatable pendulum like stroke.


Good distance control is essential for good putting. Since very few putts are perfectly straight it is necessary to play some amount of “break” on nearly all putts. The amount of break the golfer allows for is directly dependent on how hard he/she plans to putt the ball. If the putt is stroked softly it will break more than if it is stroked firmly.

Most golfers would actually improve their overall putting if they spent most of their putting practice time on distance control rather than trying to sink putts.

A good distance control drill is to set up two tees about a foot apart like a small gate. Then from 10 and 20 feet hit multiple putts towards the opening . The object is trying to stop the ball as close to the imaginary line between the two tees as possible.

A similar drill is to putt towards the fringe of the green trying to stop the ball as close to the fringe as possible without actually going off of the green.

Distance control is controlled by length of putting stroke and tempo. The above practice drills will help the golfer improve both in becoming more “distance” aware.

Open Frame Mallet Head Putters

February 2nd, 2010

Open frame mallet head putters are growing in popularity with amateurs and professionals for several reasons:

  • They offer improved alignment.
  • They offer a higher moment of inertia.
  • They offer a wider weight adjustment range.
  • They easily accommodate a center shaft adjustable lie angle feature .

All of the above lead to a higher performing putter.

The open frame design allows weight to be removed from the center of the putter head and concentrated at the rear of the putter head. This raises the moment of inertia and helps reduce twisting of the putter head on impact with the ball. It also helps keep the putter slightly”tail heavy” which produces dynamic loft and improves roll.

Concentrating the weight in the rear of the putter head allows for a wider range of adjustable weights to be used.

The open frame structure is perfect for the addition of sight lines to simplify alignment. And, by if spaced the width of the golf ball they will assist in proper setup for consistent striking of the ball for best distance control.

Finally, by moving material from the center of the putter head there is room for a center mounting shaft design. This will allow for a mechanically simple lie angle adjustment design which can be made to conform with the USGA rules of golf. The rear mounted center shaft also promotes a straight back-straight through putting stroke for maximum accuracy.

New Putter Breakthrough

February 2nd, 2010

Golf Lab | REESO Putters is pleased to announce their 2010 model REESO VTX Putter with the following key features:

1)Simple alignment-using an open frame structure to perfectly frame the golf ball

2) Auto Tracking – using a unique rear mounted shaft design to provide a straight back – straight though stroke

3) Wide Sweet Spot – using unique vertical face grooves to widen the sweet spot for improved distance control

4) Easy Fit Setup – using a unique shaft mounting method that allows the golfer to easily adjust the lie angle for a perfect fit

5) Face Balance – designed to be face balanced at any lie angle setting for maximum stroke consitency

6) Adjustable Weight – allows golfers to quickly and easily adapt to changing playing conditions

7) Wings – Heel / Toe wings improve performance from the fringe by keeping the putter on top of the grass

You may see all of the above features / benefits demonstrated and explained in the Video Library on this site.